Impact of Informational Social Support and Familiarity on Social Commerce Intention

Due to the increased popularity of social networking sites, a new platform called social commerce has emerged. Social commerce facilitates online interactions and user contributions to assist them in conducting commercial transactions. In this paper, we explore and identify factors that affect the intention to adopt social commerce. This study develops a comprehensive social commerce framework that has five key variables: Reviews and recommendations on social networking sites, customer ratings on social networking sites, trust on social networking sites, brand familiarity, and social commerce platform familiarity. Data were obtained from a survey of 310 consumers and were analyzed using Partial Least Squares PLS. The results indicate that reviews and recommendations on social networking sites, customer ratings on social networking sites, trust on social networking sites, and brand familiarity have a positive and direct influence on social commerce intention, while social commerce platform familiarity is not significant. This study contributes to consumer behavior theory by applying predictors of intention to social commerce for traditional e-commerce sites. The results also help e-commerce practitioners to improve their use of social tools

Impact of Informational Social Support and Familiarity on Social Commerce Intention

Due to the increased popularity of social networking sites, a new platform called social commerce has emerged. Social commerce facilitates online interactions and user contributions to assist them in conducting commercial transactions. In this paper, we explore and identify factors that affect the intention to adopt social commerce. This study develops a comprehensive social commerce framework that has five key variables: Reviews and recommendations on social networking sites, customer ratings on social networking sites, trust on social networking sites, brand familiarity, and social commerce platform familiarity. Data were obtained from a survey of 310 consumers and were analyzed using Partial Least Squares PLS. The results indicate that reviews and recommendations on social networking sites, customer ratings on social networking sites, trust on social networking sites, and brand familiarity have a positive and direct influence on social commerce intention, while social commerce platform familiarity is not significant. This study contributes to consumer behavior theory by applying predictors of intention to social commerce for traditional e-commerce sites. The results also help e-commerce practitioners to improve their use of social tools

Strategic Decision Implementation in an Emerging Market: "The Nature of the Beast?"

Purpose The paper investigates the extent to which the institutional context impacts on strategic decision implementation in an emerging market. Previous studies of strategic decision making in emerging markets have not examined decision implementation. Given the changes in the world economy during the past decade, and in particular the growing importance of emerging market multinationals, this is an increasingly salient issue. Design/methodology/approach Questionnaires were delivered to general managers in all Jordanian publicly quoted industrial firms. A 53.7% response rate was achieved. The structure of the questionnaire built on earlier studies in developed markets and, in particular, Alexander’s (1985) seminal study. Findings The strategic decision implementation problems which are found in Jordan are similar to those found in developed economies. However, external shocks are a more important influence on strategic decision implementation that has been found to be the case in developed economies. The success of companies in the emerging market of Jordan is associated with the frequency and extent of their experience of strategic decision implementation problems. Formal strategic planning helps Jordanian firms to deal with these problems more effectively. Research limitations/implications It was difficult to explore some of the “why” questions related to the implementation of strategic decisions in the sampled firms since most respondents agreed to complete the questionnaire but not to be interviewed. Single, rather than multiple, respondents participated in the research. A larger sample size would be desirable, although the results are statistically robust. Practical implications The results will help managers to make and implement strategic decisions, both in the context of market entry and market maintenance, in the Middle East and in other emerging markets. Originality/value Context (institutional) factors are found to be less influential in the case of decision implementation than strategic decision making itself. This is the first study of the problems associated with the implementation of strategic decisions in Jordanian firms and one of the first in any emerging market

The role of supply chain management in improving performance of Jordanian small and medium enterprises

Supply chain management practices are always helpful for multinational enterprises in increasing their growth. However, there has always remained an open debate about which practices are helpful for small and medium enterprises (SMEs). Therefore, this study has examined the influence of supply chain management practices on the performance of SMEs. Moreover, it has examined how the moderation of supply chain ecocentricity and innovation capabilities strengthens or weakens the relationship between supply chain management practices and SMEs’ performance. The quantitative study involved 352 SME managers as they can provide the relevant information and possess complete knowledge of management practices. The data were gathered via a questionnaire, and the responses were analyzed using IBM SPSS 28 and IBM AMOS. The results show that SMEs’ performance is linked to supply chain management practices (β = 0.544; P < .001), and this linkage is further strengthened by supply chain ecocentricity (R2 change = 0. 082***, F-Statistics = 47.18) and innovation capabilities (R2 change = 0.061***, F-Statistics = 39.74). SMEs can enhance their performance by efficiently incorporating supply chain management practices and developing innovation capabilities and supply chain ecocentricity. AcknowledgmentsThis study is funded by Al Hussein Bin Talal University, Ma’an, Jordan, No. 125/2023

Strategy Implementation Problems in Jordanian Publicly Quoted Industrial Firms

This research aims to identify the problems associated with the implementation of strategic decisions in Jordanian publicly quoted industrial firms. It also aims to make a comparison between “high success” firms and less successful firms in order to find out whether there are any differences in their experience of these problems. A cross sectional survey, employing a questionnaire as the data collection method, was adopted. The empirical research was conducted by delivering by hand the questionnaires to all Jordanian publicly quoted industrial firms (hereafter referred to as Jordanian industrial firms). The main findings of this research are that the Jordanian industrial firms experienced all the major strategy implementation problems which have been identified in earlier literature; that the “high success” group experienced strategy implementation problems less often than the “low success” group; and that formal strategic planning helped firms to deal with these problems

Strategic Planning Implementation in Jordanian Publicly Quoted Companies

Purpose: This paper aims to identify the problems associated with the implementation of strategic planning in Jordanian publicly quoted companies. Design/Methodology/Approach: A review of the literature relating to both strategic planning and strategic planning implementation in both developed and less developed countries is provided. The empirical research was conducted via a questionnaire survey of Jordanian publicly quoted companies in the financial, service and industrial sectors. Findings: The main findings of this research are that the implementation problems which were identified in earlier studies were experienced by Jordanian companies but that these problems were not noticeably affected by organisational size or age or by sector. Research limitations: The research and its results focus on “what” and “how”, rather than “why”, questions. Multiple participant, face to face interviews should be used in a subsequent study to explore the latter. Practical Implications: The results lead to various recommendations about how strategic planning implementation may be improved in Jordan, particularly in relation to an enhanced role for line management. Originality: It is the first study of the problems associated with the implementation of strategic planning in Jordan or in the Middle East in general. In this context, it provides empirical evidence in relation to the problems associated with the implementation of strategic planning and the nature of their relationship with certain organisational characteristics (size, age, and nature of business)

The use of strategic planning tools and techniques by hotels in Jordan

Purpose – The purpose of this paper is to understand the use of strategic planning tools and techniques by hotels in Jordan and the nature of its relationship with managers' views of the strategic planning process. Design/methodology/approach – A review of the literature relating to both strategic planning and strategic planning tools and techniques in both developed and emerging markets is provided. The empirical research was conducted via a questionnaire survey of Jordanian hotels in two cities; namely, Petra and Aqaba. Findings – The main findings of this research are that the Jordanian hotels engage in the strategic planning process by using a number of techniques. The use of strategic planning tools and techniques relates more to the size of hotel and less to age and ownership type. There is a positive relationship between the use of strategic planning techniques and size of hotel. The managers of these hotels have generally positive attitudes towards the strategic planning process. The managers who believe in the benefits of strategic planning engage more in the practice of it. Research limitations/implications – The nature of this research is descriptive and the method used is a cross-sectional survey. Therefore, future research could be conducted on a small number of these hotels by using a more in-depth approach. Second, the sample was restricted to hotels in two cities in Jordan. Further research should include other regions in Jordan and should analyse the ownership types of hotels (such as independent versus chain) and its star rating. Originality/value – This paper provides empirical evidence about the use of the strategic planning tools and techniques by hotels in an emerging market context

The Use of Strategic Planning Tools and Techniques by Hotels in Jordan

Purpose: This paper aims to understand the use of strategic planning tools and techniques and the nature of its relationship with managers’ views of the strategic planning process in hotels. Design/methodology/approach: A review of the literature relating to both strategic planning and strategic planning tools and techniques in both developed and emerging markets is provided. The empirical research was conducted via a questionnaire survey of Jordanian hotels in two cities; namely, Petra and Aqaba. Findings: The main findings of this research are that the Jordanian hotels engage in the strategic planning process by using a number of techniques. The use of strategic planning tools and techniques relate more to the size of hotel and less to age and ownership type. There is a positive relationship between the use of strategic planning techniques and size of hotel. The managers of these hotels have generally positive attitudes to the strategic planning process. The managers who believe in the benefits of strategic planning engage more in the practice of it. Research Limitations/ implications: The nature of this research is descriptive and the method used is a cross-sectional survey. Therefore, future research could be conducted on a small number of these hotels by using a more in-depth approach. Secondly, the sample was restricted to hotels in two cities in Jordan. Further research should include other regions in Jordan and analyse the ownership types of hotels (such as independent vs. chain) and its star rating. Originality/value: This paper provides empirical evidence about the use of the strategic planning tools and techniques in hotels in an emerging market context

Strategic planning in publicly quoted Jordanian companies

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